Friday, March 19, 2010

GREAT TALKS AND PERFORMANCES

Here is a great talk by Tony Robbins, however, this site is nothing but great talks by inspiring minds of our time. Called TEDtalks. TEDTalks is a daily video podcast of the best talks and performances from the TED Conference, where the world's leading thinkers and doers are invited to give the talk of their lives in 18 minutes -- including speakers such as Jill Bolte Taylor, Sir Ken Robinson, Hans Rosling, Al Gore and Arthur Benjamin. TED stands for Technology, Entertainment, and Design, and TEDTalks cover these topics as well as science, business, politics and the arts. Watch the Top 10 TEDTalks on TED.com, at
http://www.ted.com/index.php/talks/top10 www.ted.com

10 Ways to Attract Buyers to your real estate blog

I am not sure which concerns me more;

The fact that so many agents tell me they don't get any traffic to their site or the fact they are excited by the website company's guarantee of 60 leads over 2 months.

Getting consumers to visit your site isn't rocket science! A screen shot from Google analytics tells us we get, more than 14,000 page views the past month which is more than 400 page views per day.

For us that translates into a lot of signups for our Platinum Membership, free 7 day eCourse and our social media mentoring, but the shocking thing is that this isn't even that good if you want to be real honest about it. We are working on it though!

WRET pageviews 10 Ways to Attract Buyers to your real estate blog
But who cares how many people visit our site; isn't that what you are thinking?

Hhhmmmm, we thought so :-)

So how do you tweek up your real estate marketing to attract more visitors to YOUR site?

Here are 10 tips that we believe should make all the difference to your traffic – it's all about attracting visitors.

1. Post a status update on your Facebook page with a link back to a post or article on your blog. Do this at least 2 or 3 times a week.

2. Tweet about something related to your niche to attract your Twitter followers back to your blog post or page. Do this at least 2 or 3 times a week.

3. Post a Craigslist ad for one of your listings. If you don't have a listing, borrow one from an agent in your office or a friend. At least one a week.

4. Duplicate your Craigslist ad on Backpage. For that matter, place an ad on every online classified page that allows it.

5. Upload property or community videos to your YouTube account and link them back to your blog. Preferably at least once a week. Buy yourself a flip camera.

6. Leave a comment on an authority blog. Most comments allow readers to click over to the commenters blog. If you are adding value to the conversation & engaging other comments you will be very likely to click through to your site.

7. Set up an account at Posterous and use this to post daily or weekly photo updates that link back to your blog and Facebook

8. Setup your blog RSS feed to automatically feed into your Facebook Notes and then use the Facebook "Tag" feature to tag your friends, clients and prospects. This strategy will encourage those that you have tagged to leave a comment … thus creating a conversation and most likely click throughs to your blog.

9. Spend a few minutes every other day answering consumer questions on Trulia. When answering questions, be sure not to sell yourself and services. If you answer the question and provide value, consumers will naturally click on your profile to learn more about you.

10. Incorporate a Call To Action (CTA) on your offline marketing pieces.

Tip: Do NOT just put your website address, you want to use your CTA to direct people to a specific page or post.

This is good landing page strategy!

Use a link shortener like bit.ly or budurl to track the success of each online link or advertisement you experiment with. Quick note, Craigslist will not allow you to use link shorteners :(
Do these tasks and your website traffic will improve!

Social Media - THE FUTURE IS HERE!



WHAT EVER YOU DO TODAY, TAKE 4 MINUTES OF YOUR TIME AND WATCH THIS QUICK VIDEO!

Just one of the coolest videos I've seen lately...

You've got to check it out. Really makes you think about where we've been, where we are and where we are going... and FAST! Are you ready?...

5 Real Estate Actions You Can Turn Into Facebook Actions

So you’ve set up your profile and got a spiffy profile picture. Now what? How can you create a presence on Facebook and use it to drive business? It’s not as difficult as it sounds. The fact is that many of the things you already do as a real estate agent can be turned into Facebook actions and help get your name circling amongst the millions of Facedbook users.

1-Turn Open Houses into Facebook Events
Announce your Open Houses by creating a Facebook event and inviting friends and fans.
DO make sure to include the location of the Open House in the title of the event and make the event public so even those you don’t invite can view the details and RSVP.
DO NOT do these every week. Your friends and fans will hate you. Try once a month or once every other month.

2-Turn Talking to People into Commenting on Thier Profiles
As an outgoing real estate agent you love meeting new people and building relationships. You can do that on Facebook by commenting on things that people post on their profiles.
DO dedicate at least 30 minutes twice a week to interacting with people on Facebook. And when people comment on your stuff, be sure to respond.
DO NOT go around promoting yourself and throwing out links to your website everywhere you go. Show people that you are interested in them as people, not just as potential clients

3-Turn Isolated Web Surfing into Community Article Sharing
How many times have you been researching on the Internet and found an insightful article that gave you fresh ideas? Your Facebook friends and fans would love to read that article. Use bookmarking sites like StumbleUpon, DiggIt and Delicious to share those articles via Facebook. Your friends will appreciate the info and comeback to your profile for more.
DO post articles that are pertinent to the real estate industry and that will get a conversation going amongst your friends and fans.
DO NOT share articles that are unreliable or that feature dancing cats.

4- Turn Cold Calls into Friend Requests
This is slightly misleading because you shouldn’t actually do “cold friend requests.” It’s an unspoken Facebook rule that if you have absolutely no connection to a person, do not friend them. However, if you are at your second cousin’s wedding and a couple at your table mentions that they are looking to buy a house, jot down their name and send them a friend request later.
DO send a little message with the request reminding them how you met and why you are friend requesting them.
DO NOT be afraid to request friends or fans. The worst that could happen is they could “deny” you and since this isn’t High School, I think we can all handle a little rejection.


5- Turn Your Regular Color Cards Into Color Cards With Your Facebook Information
When One Step Services prints your next batch of color cards, have them had a line with your Facebook url.
DO get a vanity url such as www.facebook.com/realtor. This way you do not have to use the long ugly url that Facebook gives you.
DO NOT put your Facebook link on the card and then not do anything with your profile or fan page. If you aren’t going to do any of the first 4 steps of this article, don’t bother with the last one.